Why I Love Pas Normal Studios Cycling Kits
While there are numerous brands that offer great quality cycling kits, I fell in love with Pas Normal Studios since my initial encounter with the Danish brand. I immediately loved their distinctive logo and what I read about their use of premium materials. Though, it took me some time to start purchasing their products.
my first Pas Normal Studios kits
Winter of 2019 was in full swing when I got myself my first Pas Normal Studios kit. It included a long bib tight, a thermal long-sleeve jersey, a stowaway gilet, a neck tube, and a set of gloves. Although it was quite an investment, I was extremely happy with it from day one. Therefore, it only makes sense that in spring I got myself three kits full summer kits as well.
is pas normal studios worth its price?
Now people ask me this all the time: “Are Pas Normal Studio kits worth their price?”
It's true that Pas Normal isn't the most affordable brand out there. But in my opinion, the prices, first of all, are absolutely justified for the quality performance you get. The brand's focus on using only top materials and craftsmanship means that its products last and can withstand the demands of even the toughest conditions.
Furthermore, the attention to detail in every product is unmatched. The unique and stylish designs truly set Pas Normal apart from other brands I know. So, although the price tags, you're getting yourself a great product but also makes you look very slick.
My main reason for choosing Pas Normal over all the other brands is that they managed to build such a cool brand identity over time. I just really love to identify myself as a Pas Normal rider. To be part of their family. For me, it’s totally okay that this comes with a price.
international cycling club
Many brands are all about it these days. Community building. As an essential part of their brand strategy. However, I rarely see brands succeed as Pas Normal does. Most of the brands seem to isolate their community-building efforts within the marketing function. Quite a contrast to my experiences with Pas Normal Studios and its so-called International Cycling Club.
I joined many of the social rides they host from their flagship store and retailers from all over the world. Subliminal experiences in many ways. It’s great because they have locals setting out a route. But the best thing is to meet new truly like-minded people. I learnt to know so many people because of the brand. So, for me, the Pas Normal Studios International Cycling Club is community building done right!
my conclusion
In my conclusion, Pas Normal Studios delivers unique and top-notch cycling kits that quickly became my favourite. Their designs, the colours they use, and the premium materials they use make them stand out from all the other brands I know.
But more than just a brand, Pas Normal Studios build itself a true community of cyclists who genuinely share their love for cycling in so much different styles and all on their own levels. I’m proud to be part of that!
